Wednesday, May 28, 2014

5 Things you didn’t know about JangoSMTP

Written by: Erica Melzer
Account Executive

Think you know everything about JangoSMTP?  Think again.

1.  We were the world’s first.

Did that hiring manager see your resume yet or is it time to give her a call? JangoSMTP was the first to make it possible for you find your answer to questions like that. While we weren't the first to offer transactional emails to the world, we were first to track those opens and clicks. This means that you can keep using your current email client such as Outlook, Thunderbird, or Gmail to send your messages and, using our relay, you can see how well they perform.

2.  Our support team is the fastest in the business. 

According to ZenDesk, our third-party ticketing system, we respond to support tickets within three hours on average. Seventy percent of our tickets this year have been answered within the first hour. These figures include tickets that come in overnight, on weekends, and on holidays. They all count. Compare that to the response time of others web applications in the industry; it takes them 20 hours on average to submit their first response. Those numbers speak for themselves, I think.

3.  We've got girl power on our side. 

Did you know that statistically speaking, successful tech start-ups employ twice as many women in senior roles than their less successful competitors?  (Dow Jones) According to Fortune Magazine, within the Fortune 100 tech companies, only four women fill CEO positions.  Women are consistently underrepresented in tech industries. This is NOT the case at JangoMail, where women represent 52.6% of our nerd-force. Jack and James may be boys, but JangoGirls provide tech support, develop our platform, and manage our marketing, customer service, and accounting departments. Even our President and COO is a woman.

4.  There’s a side to us you haven’t seen. 

JangoSMTP is all about transactional, but we do broadcast messages, too, at JangoMail is an email marketing platform that gives users the tools you need to create, manage, send, and track email marketing campaigns. With JangoMail you can manage your lists and take advantage of powerful automation tools like autoresponders, and behavioral triggers. We support advanced personalization and dynamic content. The best part is, all JangoMail accounts can send transactional messages, too! If you’re interested in converting your JangoSMTP account and gaining access to the full range of JangoMail features, call 1-888-465-2646 ext.819 and speak with me, Erica Melzer.

5.  We’re not only the first and the fastest…

We’re also the best. JangoMail and JangoSMTP are consistantly rated highest among our peers.  Check out the JangoSMTP reviews over at GoogleApps where one user says that he:
Also check out our way above average ResellerRating’s reviews.

If you have any questions about the best ways to use your JangoSMTP account or if you’re interested in trying out JangoMail, give us a call at 1-888-465-2646 between 7 AM and 7 PM (US/EST) to talk to one of our knowledgeable sales and support reps.

Thursday, May 15, 2014

James Explains: Name Recognition

Who is James? Name Recognition Explained.

Have you received an email lately from a specific person?  If it made it to your inbox you probably didn't open it because you didn't recognize the name.  A week or so later it caught your eye again, because this time the subject line read, “Hi, it’s Casey Green from blank business”.

In my last post, we spoke a little about being personable and polite in our messages. You may be tempted to use a real person’s name as the sender of a transactional message, in fact, it seems to be a new trend lately. However, we caution against doing so.


Because we do not expect everyone to remember who Casey Green is from blank business.

While there is nothing about this that will seem impolite to a reader, it could confuse them a bit.  All of our customers, for example, know exactly what JangoSMTP is, but few of them would recognize my name by itself.  James could mean a number of people.

Name recognition can only help you when it comes to enticing a recipient to open your message.  Remember, often times, they are already expecting your transactional message…and they’re expecting it to come from your company, not an employee.

It’s okay to open using their name, or close your message with a personal salutation from a member of your team.  However, it’s your company name that should be visible from the inbox.

Special thanks to JangoSMTP Account Executive, Erica Melzer, for helping me with this post!


James The Jangolope
Department of Awesome

About James
James the Jangolope is our JangoSMTP mascot. Each month, look for our new “James Explains” emails and blog posts on transactional email advice, trends, and quick tips. James will offer insight on how to improve your SMTP plan and how to use your JangoSMTP account to the fullest  
We want to hear from you. Have a topic you would like James to cover? Email us at with the subject line: James Explains. Follow James on Facebook